Sacred Heart University, Fairfield, Connecticut
LessThanUThink (LTUT) moved up north with its implementation at Sacred Heart University. The campaign thrived on SHU's campus because of the exciting events and tons of LTUT SWAG, but it was the campaign's humor and overall message about responsible consumption and the negative social consequences of binge drinking that resonated with the students of SHU. Sacred Heart is a long time LTUT partner and supporter of the campaign's message. Check out what they've done over the years!